An Idea Whose Time Has Come

From texting to iPods to smart phones, technology has dramatically changed the way we live our lives.  At the end of last year when the economy soured and travel budgets were slashed, I started to wonder; “Why can’t technology be utilized to revolutionize the exhibition hall experience?”

Why can’t it?  What if you could get access to all participants at an exhibition without ever leaving your desk? What if it was absolutely free to attend, so you could send all interested staffers – from the IT department to Operations? What if easy access made it possible for the entire ARM industry to attend – including credit grantors, debt buyers, and ARM service providers?  What if we could make this happen?  Would you participate?

We thought so and that is why we created the ARM industry’s first-ever virtual expo, Expo 3.0

Envision an efficient and cost-effective expo conducted entirely online.  You can literally “visit” booths, interact with decision makers through group or private chat, see a video introduction of the company or product, and leave with relevant information and appropriate contacts – all without having to leave your desk.

^pullquoteLearn more about Expo 3.0 at http://www.insidearm.com/expo/ pullquote^

Because of the expense of travel, cost to attend, and time out of the office – not to mention the travel restrictions placed upon many professionals – many stakeholders in the process of selecting vendors haven’t been able to attend tradeshows.  On the flip side, these restrictions prevent vendors from sending technicians or developers to staff their booths. That’s about to change.  For the first time, entire staffs will have one place to go to evaluate products and services needed to improve recoveries. Through Expo 3.0, there are no restrictions.  Everyone on both sides of the buying decision can attend without the hassles of travel.

EXPO 3.0 is free to all attendees, so senior management, IT staff, collection staff, and anyone else is able to attend from their desk.  And since booths at Expo 3.0 will be available for 90 days after the live event, attendees can still get the information they need even after the live show ends.

As active participants in the affairs shaping the ARM industry for nearly 20 years, Kaulkin Ginsberg has been involved in virtually every trade show and conference geared toward credit grantors, collection agencies, collection law firms and debt buyers.  This year alone, our firm participated in over 17 live events.  We know and appreciate the fact that there’s no substitute for face-to-face interaction.  We saw the need to address the limitations involved with live events and that is why we developed a virtual experience focused exclusively on the exhibit hall.

We truly see EXPO 3.0 as a new and powerful tool to enhance and facilitate introductions within the ARM industry, and we are committed to using all of our resources to making this a successful event for all participants.  I hope we’ll see you there!